News
My First Fabric Collection on Spoonflower
Product Range Spoonflower Surface Pattern Design

I've just launched my first fabric collection on Spoonflower. Spoonflower is a print-on-demand marketplace that offers the facility to print on fabric, home decor, wrapping paper and wallpaper, with no minimum order necessary. Visit https://www.spoonflower.com/edel_mcmahon_design to view my collection
Flowers in red & pink colour palette - Surface Pattern Design
Product Range Spoonflower Surface Pattern Design

I'm working on some new pattern designs. This is hand-drawn flowers in a red and pink colour palette. I love the dusty pink tones. I'm working towards launching my first collection of pattens on Spoonflower. I hope to launch them on the next month or so. Spoonflower is an on-demand, digital printing company that prints custom fabric, wallpaper, and home decor. You can order fabric with my designs on it to create something unique. You can also order homeware items such as bed linen, napkins and cushions with my designs on them. Below are some examples of what Spoonflower offers. ...
Gather Packaging Design
Food Packaging Packaging Design Product design

I designed a range of labels for Gather Restaurant's product range. The range included ten colourful labels for their delicious sauce and jam products. The design integrates the Gather logo, which I created using ink and salt, and each product has its own colour. Here is a selection from their range. Check out their salted caramel from the range, it's delicious! It was awarded one star in the Great Taste Awards from the Guild of Fine Food.
Feathers Pattern Design

I digitalised my sketch from yesterday and created a colourful pattern. Just for fun, I placed the design onto a wine bottle. I think it looks like a nice bottle of red 🍷 I used a wine bottle mock up designed by graphic google
My Process - Feathers From Sketch to Design

Feathers: This is a drawing in my sketchbook that I am currently working on to create a new pattern design. When creating a new pattern, I usually start with a sketch. I then scan in the sketch, digitalise it in illustrator and work from there. I love the process of drawing in my sketchbook and playing with ideas that potentially could become designs. I digitalised and colourised this sketch in Illustrator to create a colourful pattern. Just for fun, I used the design on a wine bottle. I think it looks like a nice bottle of red. (Wine bottle mock up designed by...